Relevance beyond reach
Assess creators by their subject matter, available audience information and suitability for your target users.
CREATOR ACQUISITION / AI SAAS
Creator-led acquisition for AI SaaS, built around your buyers.
Teaxon finds relevant technical creators, coordinates sponsored content that demonstrates your product, and reports the response using your available tracking.
- 4–6 weeks
- 1–2 client-approved creators
- Creator selection
- Sponsored content
- Campaign response
- Interpretation
01 / WHO IT FITS
Reach relevant users. Give your team less to coordinate.
For AI SaaS teams serving technical users.
Show the product in use
Shape sponsored content around a useful workflow or demonstration so viewers can understand where your product fits.
Less coordination for your team
Teaxon manages sourcing, negotiation, briefs and delivery, with your approval at agreed stages.
02 / DELIVERY
A focused pilot, from creator selection to reporting.
01Define the testAgree the audience, brief, and measurement plan.
Start with your product and target users. Agree the scope, the response you want to understand, and lightweight tracking using your existing setup.
02Find and book creatorsSource suitable creators, get your approval, and arrange placements.
Teaxon assesses each potential creator for:
- Relevance of their content to your target users.
- Suitability for demonstrating your product in a real workflow.
- Available audience information, with unverified assumptions identified.
You approve the creators; Teaxon handles negotiation and booking.
03Coordinate the launchBrief the demonstration, review content, and coordinate delivery and tracking.
Teaxon shapes the brief around a useful product workflow or demonstration, then manages content review, creator coordination, and the agreed lightweight tracking. Your team reviews and approves the content before launch.
04Report and decideReview what ran and recommend whether to repeat, adjust or stop.
The report brings together the campaign response, its interpretation, and a recommended action using the signals agreed before launch.
WORKING TOGETHER
Your team approves creators and content, supports agreed tracking, and shares available results.
03 / THE REPORT
What you receive after the pilot.
A review of what ran, how people responded, and what to do with that information. Here’s how the reasoning could look.
How we measure the responseIllustrative scenario. Not a client result.
- Observation
- Signups are attributed to a placement, but activation tracking is incomplete.
- Interpretation
- The placement attracted interest. We cannot yet tell whether those signups reached the agreed activation event.
- Recommended action
- First check whether existing tools can connect these signups to activation. If that connection remains unavailable, assess the placement using the signals agreed before launch. Explain what those signals support, what remains uncertain, and whether to repeat, adjust or stop.
04 / MEASUREMENT
From campaign response to product use.
Bring together how users found you and what they did after arriving. These signals help assess the response to each placement.
Creator-specific links
Use a distinct tracked link for each creator to identify visits and connect signups where your tools allow.
Promo codes, where appropriate
Use placement-specific codes when they fit the offer and your product can record their use.
Self-reported discovery
Include what users say about how they found you alongside link and code data.
Activation in your product
Agree the product event that represents activation. Activation reporting where your setup supports the connection.
We agree measurement scope before launch, using your available tracking and data. Estimates are labelled; attributed activity does not prove the campaign caused the outcome.
05 / FOUNDER
Meet Adam
Adam is the founder of Teaxon and your direct point of contact throughout the pilot. He works with you to understand your product, review creator options and interpret the campaign’s results. The first conversation is about whether a creator pilot makes sense for your business and what it would take to run it well.
06 / QUESTIONS
Before we get started.
Is this suitable for our first creator campaign?
Yes. Start with a defined audience, suitable creator options, a useful product demonstration and an agreed way to assess the response. If you already sponsor creators, Teaxon can review your approach and scope a useful next test.
Can you work with our existing tracking?
The tracking plan is agreed around your existing setup. It can use creator-specific links, promo codes where appropriate, self-reported discovery, and activation reporting where supported.
What if activation cannot be measured?
That limits what can be concluded about product use, but does not automatically mean stopping campaigns. Teaxon assesses the agreed available signals, explains what remains uncertain, and recommends whether to repeat, adjust or stop.
What does our team need to provide?
Help Teaxon understand your product and target users, approve creators and content, support the agreed tracking, and share available results.
What happens after the pilot?
You receive a report covering what ran, the campaign response, and a recommended action. It supports a choice to repeat, adjust or stop using the signals agreed before launch.
07 / LET’S TALK
Is a creator pilot the right next test?
Talk with Adam about your product, audience, and what you want to learn.
Book a discovery call Schedule via Calendly